In the last five years the way in which we search the internet has changed. Internet traffic has moved from the desktop to the mobile device. This is powerful for consumers and retailers and contributed to a huge change in the way Google ranks websites.
Since Google changed its algorithm in April 2015, having a website that is mobile friendly has become vital. However many London businesses are still not compliant and may be missing out on opportunities to reach their target customers.
The internet provides businesses with an opportunity to make their business accessible to customers anytime and potentially anywhere. In recent years, the concept of a company website has evolved to be much more than just a flyer or poster promoting your business on the internet.